Evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?


 My media product is a film opening called One Track Mind. It was a gritty realism film is based around the idea of a young man suffering from OCD and has to tackle challenges in his daily routine. My group made sure that our intro had the basic features of a movie intro.


One of these key features is the credits describing who helped with the creation of the film be it editing or acting. Our credits appear in the bottom right hand corner and does not interrupt the flow of the intro. It also will not distract the audience from any important factors of the intro.




The title is also an important as it should enter at a time where it is significant in the storyline. In our intro we put the title in when the character first runs someone over suggesting a dramatic change in his lifestyle.




What kind of media institutions might distribute your media product and why?

 An example of a production company is Working Title. These are a London based film company co owned by Tim Bevan and Eric Fellner, with a smaller share owned by the BBC.
If we were to distribute our film, we would choose working title because they are a very successful company. Despite their growing success through the decade they struggled to retain control over distribution because of the absence of a major global distributor in the UK, and by 1999 had entered into a deal with Universal studios selling a 67% stake in the company. Working Title’s decision to link up with Universal by selling a 67% share in the company has clear benefits for them in the financing and distribution of films in the prestige end of their slate. This is because of the vertical integration with the parent company and the access it guarantees. Another reason is because they genuinely care about the art of a film, rather than the profit that they could make. This provides an unforgettable experience for the audiences that go to watch the film. The art house cinemas show independent films, some with micro-budgets. This means our film would be screened at these cinemas.

Therefore, it would be the ideal business for our film to be produced with because it has backing from a bigger company so that we can have an ideal amount of money to make our film. However with this kind of backing, our film may loose its roots and become a main stream film.

what kind of audience would watch your movie?
after researching into gritty realism films, i have found that they can be watched by anyone over the age of 18. However, his also depends on the context of the film. For example, the film "Starred Up" would appeal to the younger side of the audience as the young main character is roughly their age and some of the viewers could relate to his struggles.

30% of all 15-24 year olds go to the cinema, which is more than any other age group. I looked at films that this age group went to watch in 2013, and found that it varied over genres. I believe that this age group enjoy going to watch different genres of film due to the advertisements or to see what other kind of films would be advertised that they see to see what film appeals to them. However, due to the serious and deep storyline that has an element of realism in it, I believe that the film would be more appealing to an older age group.

 

From the beginning of our production, we wanted to attract a younger audience, therefore I created this audience profile as a base for what we wanted our viewers to be. 

This is Jeremiah Jenkins, he is 20 years old and lives in Leicester. At the moment he is studying Media studies at Leicester university. Jeremiah's favourite pass time is to watch movies; he is always going to the cinema with his friends to watch the newest movies. He also plays basketball at the Mandela park across the road from the hospital. At his student residence, he usually puts reggae drum and base as he relaxes in his bean bag chair. he wears brands such as G-star and United kingdom of Luke which he buys in the High Cross. Jeremiah would usually go to the Art house cinema to watch Jamaican cultural movies but has wanted to go and see One "Track Mind" because he is clever and likes following the storylines to films as it feels as if he is getting more involved. Jeremiah is part of the reggae tribe, but is also part of the young art subculture, and likes looking at film ideas that may not appeal to all audiences.





Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?

Looking back at my preliminary task, I think that I have improved a lot when editing the film. This is because I have made more precise cuts when joining up two match on action shots. Also I have made sure that we have stuck to the rules such as the 180 degree rule. I also think that I have improved my camerawork as our shots seemed to be a lot more steady in our movie intro. this may be because we used the tripod more and used it to film different levels. Using the macs seemed to be a lot easier this time as well because I understood where all of the tools were. This time I also used final cut which helped me precision edit every part of One Track Mind.
 

final production

Test Shots

These are the two shots we tested to show Reece coming up the stairs. We tried recording him from the bottom of the stairs and then from the top in order to see which one looked better. In the end we decided that using both shots and cutting and editing them together was the best way to do it as it showed continuity and the two shots followed on from each other well.

For the mirror shot we tried recording him from both sides of the room. When looking at the shots we decided the bottom shot with the camera on the right side of Reece looked better because the lighting was better, you could see him turn and walk towards the door and also we liked the fact that you could see his reflection and him. The fact that its an over the shoulder shot is another positive thing as its a good technical shot. 

For the shots in the car we had to try recording from two different angles as the lighting made Reece look very unclear. Even though the bottom one is still very cloudy it worked better as it is a closer shot and allows him to be seen a bit better. 

Typical Order Of Credits

1.    Name of the studio that is distributing the film.

2.    Name of the production company responsible for making the film. 

3.    A (Producer’s Name) Production.

4.    A Film by (Director’s Name).

5.    Starring, followed by the names of all principal actors.

6.    Film title.

7.    Featured cast members.

8.    Casting by.

9.    Music, composer, or original score.

10.    Production designer.

11.    At this point it can vary; you might see makeup, costume, or visual effects credits here or skip to the next few credits. At this point it should vary based on what is most important to the movie. 

12.    Edited by 

13.    Director of photography.

14.    Producer, produced by, and executive producers. 

15.    Based on the (media name or title) by (Author’s Name).

16.    Story by

17.    Writer or written by. 

18.    Director or Directed by. 

Target Audience Profiles

Target audience profile from charliemerry

Risk Assessment

The only risk in our film opening would be to do with the car however as Reece isn't actually driving the car there will be no risk. The car will be stationary on the drive or parked on the street in a safe place causing no risk to Reece, pedestrians or other cars on the road. When the person who is acting like they have been hit is lying on the floor the car engine wont be on and also they will actually be on the drive to avoid any risk there may be if another car were to drive up the road.

Character, costume and props

I will be the main character for our film. We thought this because it isn't usually heard of that men have OCD. Also, it is stereotypical that a male is more likely to kill someone. 

For our film opening, we first see the characters getting out of his car. For this, we will need to show a car so therefore we need to make sure we have one. This will be fine because a member of our group has a car and we will be filming at the same house that the car is at. 

Another prop that we will need is paperwork and office equipment as we see him rearranging paperwork on his desk. For this, we will just get some paper and write some things on it so they look like important documents. We will also get a stapling gun and a hole punch so it looks like he does a lot of office work at home. 

Charlie or Emily will need to be used to show a body on the road to show that the main character has killed somebody. The other member will also need to be used to show somebody crossing the road at the end as the characters next target.